Marketing your product to different demographics in order to increase your marketshare is a trick as old as business itself. You can see it with nearly any product that’s got…
Marketing
5 Articles
David Klemke
3 Min Read
I believe I’m not alone when I think I’m mostly immune to the effects of marketing. For the most part my purchasing decisions are based off research and my own…
David Klemke
4 Min Read
If there’s one defining feature about Web 2.0 is that the focus shifted from one way information delivery to user centered interactions. Primarily I’d attribute this to the resulting fallout…
David Klemke
4 Min Read
Back in my teenage years I was a retail employee at an electronics chain called Dick Smith Electronics. It was a pretty good job for someone like me, since I…
David Klemke
3 Min Read
I initially wrote this as a response to a forum post and after spending an hour on writing it up I thought I’d share it here. So what does it…
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